Data Sources

Curated list of credible sources for market research and sizing analysis. Technology market forecasts and sizing Magic Quadrants for competitive positioning Typ

CROBranding
bykursku1,271 words

What is Data Sources?

What this skill does

This skill provides a curated selection of credible data sources for market research, sizing analysis, and competitive positioning. It covers premium industry reports, government and public data, trade association insights, company and customer databases, and competitive intelligence tools. These sources support data-driven marketing decisions by offering detailed market forecasts, segment breakdowns, and trend evaluations relevant to technology, B2B, consumer, and emerging markets.

Who it's for

This skill is ideal for growth leads needing accurate total addressable market (TAM) estimates to prioritize investments, SEO/PPC operators researching emerging market segments for targeted campaigns, and agency strategists preparing competitive positioning analyses for clients in technology or consumer sectors. It suits practitioners who require reliable, authoritative data to validate assumptions and inform channel strategies in both enterprise and startup contexts.

Key workflows

Practitioners start by identifying the market or industry segment requiring sizing or competitive insights. Next, they select relevant sources from premium reports like Gartner or Forrester for in-depth forecasts and vendor comparisons, or government databases such as the U.S. Census Bureau for demographic context. The third step involves triangulating data from company databases like ZoomInfo or LinkedIn Sales Navigator to validate market penetration and customer counts. Finally, they supplement findings with competitive intelligence tools or survey platforms to refine positioning and validate customer willingness to pay.

Common questions

Which sources provide the best data for emerging technology markets? Gartner Magic Quadrants and CB Insights are preferred for their detailed tech forecasts and startup intelligence. How can I access credible free market data? Government databases like the U.S. Census Bureau and OECD offer free, authoritative economic and demographic statistics. What’s the typical cost range for premium market research reports? Reports generally range from $3,000 to $50,000 depending on the provider and depth of analysis.

How to use in Metaflow

Attach this skill to a Metaflow agent task to enable quick reference and integration of trusted market sizing and competitive data sources during campaign planning or research workflows. The skill helps agents recommend specific reports, databases, and tools tailored to your industry and budget constraints. You can expect concise source summaries and cost insights to inform your market research strategy. Additional details and examples are available within the platform to guide usage.

For broader context, see our roundup of claude marketing skills, and read Claude Code workflows for marketing agencies for related setup guidance.

Related skills