Generate QR codes with URLs and UTM tracking. Exports PNG/SVG with captions. Use for single codes, batch generation, or marketing campaigns with tracking parameters.
This skill generates QR codes from given URLs, with the option to embed UTM tracking parameters for campaign analytics. It exports QR codes as PNG or SVG files, supporting captions like human-readable URLs or custom labels. It handles both single QR code creation and batch generation from CSV input, producing files suitable for web, print, or stickers with recommended error correction settings.
This skill is designed for performance marketers who need trackable QR codes in multi-channel campaigns, growth leads managing both digital and physical touchpoints, and agency strategists coordinating batch QR generation for client promotions. It fits scenarios where precise URL tracking and flexible export formats are critical, such as event marketing, print collateral, or targeted offline campaigns requiring measurable user engagement.
Start by validating the input URL to ensure proper scheme and domain, confirming it’s safe and preferably HTTPS. Next, append UTM parameters tailored to the campaign’s source, medium, and content for consistent tracking in analytics platforms. Then generate the QR code with an appropriate error correction level—medium for digital use or high for print—to optimize scanning reliability. Finally, export the code as PNG for web or SVG for scalable print, optionally adding captions or labels beneath the QR for clearer user context.
Can I generate multiple QR codes at once? Yes, batch generation from a CSV file with URLs and labels is supported. What file format should I use for print materials? SVG is recommended for print due to its scalability and clarity at various sizes. How do I ensure my QR codes track campaign performance? Append UTM parameters during generation to integrate with web analytics tools.
Attach the QR Code Generator skill to any Metaflow agent task that involves URL-based marketing assets. Provide URLs and optional UTM parameters to produce ready-to-use QR codes in PNG or SVG formats, with captions if needed. Expect the skill to return download links along with usage recommendations for print or digital deployment—
For broader context, see our roundup of marketing skills claude, and read Claude Code reporting workflows for marketing agencies for related setup guidance.