Original research page template for SEO
Name the data, the insight, and the citation — so the page earns the links, not the guess.
- DataForSEO
- Google Survey
- Notion
- Google Docs
Draft an original research page for our SaaS onboarding survey.
- Pulled the data1,200 SaaS founders, 12 onboarding stats
- Named the data1,200 founders, 38% attrition, 12% fix
- Named the insight"Onboarding is the #1 churn driver — 38% to 12% fix"
- Named the citationEmbed chart + 12 stats, all citeable
The draft named the data (1,200 founders, 38% attrition, 12% fix), the insight ("Onboarding is the #1 churn driver"), and the citation (embed chart + 12 stats). The page shipped and earned 48 backlinks in 60 days, with 3,200 visitors. The template earned the links because it named the data, not counted the words.
An original research page template is the draft that earns the links. It fixes the data, the insight, and the citation — so the page reads as a source, not a guess. An SEO who counts the words earns the guess; an original research page template that names the data and the insight earns the links and the traffic.
What is an original research page?
A reusable draft shape for the research — the data, the insight, the citation — that earns the links and the traffic. The template fixes the shape so the page reads as a source, not a guess.
Build the draft
- Data named — the one set the page shows
- Insight named — the one finding the data reveals
- Citation named — the one source the page offers
Ship the research
- Name the data, do not count the words
- One insight per data, not five
- Add the citation, do not skip it
What data does an original research page name?
The one set the page shows — the 1,000 surveys, the 500 stats, the data — that earns the links. The data is the part that earns the links, because an SEO who counts the words earns the guess; an SEO who names the data earns the links.
What insight does an original research page name?
The one finding the data reveals — the trend, the gap, the insight — that earns the links. The insight is the part that earns the links, because data without the insight earns the count and loses the citation; data with the insight earns the traffic.
What citation does an original research page name?
The one source the page offers — the embed, the chart, the citation — that earns the links. The citation is the part that earns the links, because an insight without the citation earns the page and loses the link; an insight with the citation earns the traffic.
How the original research page template fits your stack
The agent reads your data and the SERP, drafts the data, the insight, and the citation, and ships the page. It pairs with the stat roundup page and the schema markup draft templates.
- DataForSEO
- Google Survey
- Notion
- Google Docs
Who uses this original research page template
- SEO leads
- Name the data, do not count the words.
- Content leads
- One insight per data, not five.
- Founders
- Add the citation, do not skip it.
How to run this original research page template in Metaflow
Pull the data
The survey, the stats, the SERP.
Name the data
Agent names the one set.
Name the insight
The one finding the data reveals.
Name the citation
The embed, chart, or source.
What you provide
- Survey data
- SERP data
- Chart assets
What you get back
- Original research page draft
- Data named
- Insight named
- Citation named
Why use this original research page template?
Names the data, does not count the words
One insight per data, not five
Adds the citation, does not skip it
Pairs with the stat roundup page and schema markup templates
Original research page template FAQs
How do you publish original research?
Name the one data, the one insight, and the one citation. The page reads as a source, not a guess, which is why it earns the links, not the count.
What is an original research page template?
The draft that earns the links — the data, the insight, the citation. An SEO who counts the words earns the guess; an SEO who names the data and the insight earns the links and the traffic.
How do you get links with original research?
Name the one source the page offers — the embed, the chart. An insight without the citation earns the page and loses the link; an insight with the citation earns the traffic, because the citation is what earns the links.
What makes an original research page convert?
Data that earns the links, an insight that earns the citation, and a citation that earns the traffic. The template that counts earns the guess; the template that names the data earns the links.
Similar SEO templates
Key takeaways
- Names the data, does not count the words
- One insight per data, not five
- Adds the citation, does not skip it